Our Mission

To provide for the health, inspiration and education of the people of California by helping to preserve the state's extraordinary biological diversity, protecting its most valued natural and cultural resources, and creating opportunities for high-quality outdoor recreation.

What service does this web site offer?

Owned by the California State Parks and operated by PRIDE Industries, this site sells California State Parks Annual Passes, quality publications, and a variety of California State Parks Registered Trademark Logo items to the public.

These items will inspire and educate you on the best of California’s outdoor recreation and the magnificent natural and cultural resources within California State Parks.  All proceeds from the sale of state park merchandise directly support California State Parks.

California Department of Parks and Recreation manages more than 270 park units, which contain the finest and most diverse collection of natural, cultural, and recreational resources to be found within California. These treasures are as diverse as California: From the last stands of primeval redwood forests to vast expanses of fragile desert; from the lofty Sierra Nevada to the broad sandy beaches of our southern coast; and from the opulence of Hearst Castle to the vestiges of colonial Russia.

California State Parks contains the largest and most diverse natural and cultural heritage holdings of any state agency in the nation. State park units include underwater preserves, reserves, and parks; redwood, rhododendron, and wildlife reserves; state beaches, recreation areas, wilderness areas, and reservoirs; state historic parks, historic homes, Spanish era adobe buildings, including museums, visitor centers, cultural reserves, and preserves; as well as lighthouses, ghost towns, waterslides, conference centers, and off-highway vehicle parks. These parks protect and preserve an unparalleled collection of culturally and environmentally sensitive structures and habitats, threatened plant and animal species, ancient Native American sites, historic structures and artifacts . . . the best of California's natural and cultural history.

Responsible for almost one-third of California's scenic coastline, California State Parks manages the state's finest coastal wetlands, estuaries, beaches, and dune systems. Our workplace consists of nearly 1.4 million acres, with over 280 miles of coastline; 625 miles of lake and river frontage; nearly 15,000 campsites; and 3,000 miles of hiking, biking, and equestrian trails.

For more information on California State Parks, click here.

Who is PRIDE Industries?

PRIDE Industries operates the official California State Parks online retail store and serves as the wholesale supplier to State Park Cooperating Associations and vendors in the state concession program.

For more than 40 years, small businesses, Fortune 500 companies and government agencies have turned to PRIDE Industries for high value outsourcing solutions. Whether it’s facility maintenance and services, manufacturing and logistics, or vocational rehabilitation, PRIDE Industries consistently delivers comprehensive and valuable solutions.

As a not-for-profit corporation, PRIDE's unique social mission--to create jobs for people with disabilities— is realized through a social enterprise business model that allows them to be self-sufficient. With nearly $100 million in annual revenue, PRIDE ranks as the 3rd largest manufacturing and service company in the greater Sacramento region.

For more information on PRIDE Industries, click here.

While you browse through our store we hope you will find what you need to fully enjoy your next visit to California State Parks!